SELFRIDGES PRESENTS: SUPER CULTURE

SELFRIDGES PRESENTS: SUPER CULTURE

“Culture and creativity are at the heart of Selfridges’ DNA. It’s what helps drive us forward and infuses everything we do. The importance of culture and the richness it brings to our lives has never been so vital. With this in mind, we’re delighted to launch Super Culture – a new programme of events, films, installations and experiences, celebrating the most exciting ideas in the arts, both online and in store.” says Hannah Emslie, Selfridges Creative Director of the London store’s new initiative.

Selfridges is committed to supporting creativity in the cities its stores call home. This year it has collaborated with American sound artist Christine Sun Kin on her Captioning the City installation, as part of Manchester International Festival, and partnered with Birmingham’s IKON gallery and multi-disciplinary artist Osman Yousefzada, on the world’s largest work on canvas, Infinity Pattern 1.

Super Culture continues Selfridges’ ambitious autumn 2021 arts programme, led by series of cultural experiences at its London store and at Selfridges.com/superculture. The Super Culture Loading Bay Series, curated by Bold Tendencies and dancemaker and performer Sharon Eyal will happen in an unexpected store location never seen by the public before. The Art Block, curated The Yorkshire Sculpture Park with curator Helen Pheby, will present new work by artist William Darrell. There will also be a new podcast series on culture. Throughout Super Culture, Selfridges physical and digital spaces will explore joy and positivity through creativity, in collaboration with over 40 artists and performers.

October 21-23

The Super Culture Loading Bay Series

Bold Tendencies presents Choreographer Sharon Eyal

“Alice, go closer to the people,” urged Eyal. “Be a bit more extreme. Look into their eyes.”

The Loading Bay, Lower Ground Floor

Booking at Selfridges.com/superculture

Price: £25

For the first time ever, Selfridges’ loading bay – the beating heart of the store on the lower ground floor – will be open to the public for a unique cultural event curated by Bold Tendencies and Sharon Eyal, one of the most radical choreographers working today. The critically acclaimed award-winning Sharon Eyal will be presenting a breath-taking six-part performance series across 3 consecutive evenings. The programme will celebrate the breadth and scale of Sharon’s work to date – bringing together the combined forces of her dance company the L-E-V Company, the dancers of tanzmainz and the Rambert2 ensemble. The six magnetic, uncompromising pieces, all masterworks in groupology, stamina and exactness, have been reconsidered specially for the vast subterranean space of the loading bay, as if shown for the first time. One piece, the energetic Soul Chain conceived for 17 dancers will be performed for the first time in the UK.

Live now until Spring 2022

The Art Block presents: ‘Restless Bulbs and Rotting Goodness’ by William Darrell

The Accessories Hall, Ground Floor

Free

The Art Block is Selfridges permanent destination dedicated to the exhibition of contemporary sculpture. Designed by in collaboration with David Chipperfield as part of the transformation of the Accessories Hall on Duke Street, the Art Block was launched in 2018 in collaboration with Yorkshire Sculpture Park, the leading international centre for modern and contemporary sculpture and co-curated by the centre’s Head of Curatorial programme, Helen Pheby. The latest – and fifth – artist to exhibit on the Art Block is William Darrell, whose practice is informed by biology, evolution and the laws of physics. The new work is a special commission for Selfridges, a mind-bending kinetic piece, crafted from recycled plastic. Entitled ‘Restless Bulbs and Rotting Goodness’, the new work is a botanical metaphor, comparing perennial plant life in its dormant state with the lockdown experience. The colourful and kinetic flower-like sculptures mounted on real soil, are symbolic of humans resurfacing from lockdown, impacted by the experience yet springing back to life.

Live now until November 2021

Super Culture windows

By Stacie Woolsey, Hamed Maiye and Jesse Pollock

The windows on Duke Street.

Using its world-famous windows as a showcase for the arts – beyond window dressing – has been a consistent pattern at Selfridges and, for Super Culture, three exciting artists have been commissioned to create site specific artworks inspired by community, pleasure and new realities.

Super Culture on Selfridges.com (live now)

The Super Culture podcast

Selfridges.com/superculture

With the creative industries undergoing the most challenging time in their history, Selfridges wanted to pay homage to their resilience and toast to new beginnings through a new podcast series. Over six episodes, the new series, co-produced by Selfridges’ award-winning broadcast platform Hot Air, and hosted by writer and broadcaster Natty Kasambala, will feature remarkable people from a range of disciplines who are inspiring change, joy and positivity in their artistic fields.

Super Culture films

Selfridges.com/superculture

For Super Culture, Selfridges as created an ode to each of the cities the store calls  home – London, Birmingham and Manchester – through a series of films that honours their unique cultural identity and celebrates Selfridges’ 2021 arts programme – its first full programme since 2019.

•  The London film features some of Selfridges’ past and present artistic collaborators, including the current in-store Art Block exhibitor William Darrell, and Bold Tendencies founder and gallerist Hannah Barry.  

•  The Manchester film captures the city’s magnetic energy and celebrate its musical ties through a beautiful poem, specially commissioned by Selfridges, by the Manchester-based poet and rising star P.A. Bitez.

•  The Birmingham film centres on artist Osman Yousefzada who recites his moving love letter to his birth city, as the film reveal his ‘Infinity Pattern 1’ installation that currently envelops the Selfridges Birmingham store until next spring. 

Notes to Editors:

Selfridges and the arts

Selfridges has had a long-standing commitment to supporting the arts since its first store opened in 1909 to the most creative window scheme London had ever seen – an homage to works by French painters Fragonard and Watteau. In the past 15 years alone, Selfridges has given its patronage to an ever-increasing number of initiatives focusing on emerging artists in particular; and supporting and engaging with the creative communities in the cities its stores call home in London, Birmingham and Manchester. Selfridges has on-going relationships with IKON, The Yorkshire Sculpture Park, Frieze, The Whitworth, Manchester International Festival and Bold Tendencies. It has commissioned site-specific work to or has exhibited work by artists as diverse as Yayoi Kusama, Fernando Botero, Tracey Emin, Marc Quinn, Sam Taylor Wood, Spencer Tunick, Banksy, Brian Eno, Conrad Shawcross, David LaChapelle and Joana Vasconcelos, Matthew Darbyshire, Yinka Ilori, Jonathan Scofield, Osman Yousefzada among many others.

Bold Tendencies

Bold Tendencies is a not-for-profit organisation started in 2007 in Peckham, London. It supports artists to develop their ideas and to realise site-specific projects, and present live performances from its rooftop home, Peckham’s Multi-Storey Car Park, as well as producing special projects off-site. Bold Tendencies celebrates the free enjoyment of public space in the city, welcoming participation in its rich, experimental programme and open access to a special, spectacular place. boldtendencies.com

Sharon Eyal

Sharon Eyal is one of the most radical choreographers working today. As well as creating a repertoire of critically acclaimed original works for dance companies around the world, she has made notable projects outside the dance world, working with American rock band The National, Maria Grazia Chiuri at Dior and electronic musician and producer Koreless. Sharon Eyal’s work is in demand worldwide and her unmistakable style is iconic. Known for propulsive performances that fuse classical dance with underground club culture, she seizes darkness with intention. Punctuating her sharp and brutal choreography with vulnerability and emotional depth, Eyal harnesses the human body to assume a grave

beauty, capturing the raw condition of human expression — the brutal journey of the heart.

L-E-V

L-E-V is the dance company founded by Sharon Eyal and Gai Behar six years ago. Juxtaposing technical precision with rapturous, unapologetic freedom, their work gives form to the inalienable battle between our deepest feelings. L-E-V is the confluence of movement, music, lighting, fashion and technology,

with performances as much at home in a nightclub as at the opera house. Their work forces the world to challenge itself and its boundaries, giving voice to the power of ferocity, determination and hope. Sharoneyaldance.com

Selfridges’ Art Block

The Art Block is a marble and steel monolith designed by David Chipperfield as part of his commission to create Selfridges’ Accessories Hall, the world’s largest destination for luxury handbags and accessories. The Art Block – situated right in the middle of the Accessories Hall, has been designed to showcase large pieces of contemporary art that can weigh up to 3.5 tonnes and measure well over 4 metres in height, thanks to the very high ceilings within the space. The Art Block presents two new residencies every year (of six months each), curated by Helen Pheby of YSP.

SELFRIDGES TO OPEN NEW FOURTH FLOOR DINING DESTINATION

Exclusive, late-night concepts from Din Tai Fung and Pizza Pilgrims grow Selfridges London’s line-up of restaurants, bars and eateries to 24 

This AW21, Selfridges is set to launch a new dining destination on the fourth floor of the Oxford Street store, welcoming Din Tai Fung and Pizza Pilgrims to its roster of restaurants. Selfridges restaurants are social spaces for customers to come together and be inspired. With curated dining destinations, Selfridges continues to transform the experience of eating and drinking by combining its commitment to creativity, sustainability, and innovation.  

Din Tai Fung and Pizza Pilgrims will join EL&N’s chic café and Bubble Magik on the fourth floor, creating a late-night destination that will be open until 11.30pm and is accessible via a dedicated express lift. The new openings, along with plant-based restaurant Adesse set to launch on the second floor in December, will bring the total number of restaurants, bars and eateries across the store to 24, expanding the Selfridges offer with even more options to dine, share and celebrate for every occasion. Din Tai Fung and Pizza Pilgrims combined will offer almost 250 additional restaurant covers.    

Selfridges has a rich history of curating destinations for all day dining and socialising. The first restaurant at Selfridges, the Palm Court, opened in 1909 located on the fourth floor and at the time was a destination like nowhere else in London. It has since seen the launch of iconic restaurants such as the Brass Rail, Brasserie of Light and Alto on the roof as well as innovative pop ups and one-off experiences including WastED, an award-winning takeover from chef Dan Barber with a menu of ‘ignored’ ingredients that would otherwise have been wasted. Opening this week (11 November) is The Great Feast at the Old Selfridges Hotel, a multi-sensory immersive food festival from founder of Street Feast Dominic Cools-Lartigue alongside chef and restaurateur Andrew Clarke from Brunswick House and The Tramshed Project and award-winning bartender Rich Woods. 

Pizza Pilgrims – 9 December 2021 

Pizza Pilgrims will be the first of the new restaurants to launch on the fourth floor of Selfridges London, bringing its ten-year experience of pizza perfection to a new sustainable 108-cover concept, with locally sourced ingredients at its heart and a menu of more than 40% Selfridges exclusives. Guests will enter through a 3-metre hydroponic basil tunnel, created in partnership with Harvest London. All pizza dough will be made with only regenerative UK wheat in collaboration with Wild Farmed, while further locally sourced ingredients will include Fior di Latte mozzarella made in the UK using local milk and a traditional Italian process, and sustainable British charcuterie from Cobble Lane Cured. 

At the table, the upholstery is crafted from fully vegan Pinatex (a leather alternative made from pineapples), whilst tabletops have been crafted from reclaimed plastic waste in a beautiful terrazzo style. The timber floors are reclaimed and the giant wall mural of the bay of Naples has been created from 2000 recycled glass water bottles. At the open-style craft beer bar, in partnership with London Brewery Gypsy Hill, drinks will be served from fully reusable kegs, with no single use packaging, whilst the newly formulated wine list features a selection of sustainable wines which are all stored in a cave in the Chiltern Hills, to reduce the need for refrigeration. 

Din Tai Fung – 22 January 2022 

Internationally renowned Din Tai Fung will open its much anticipated second London restaurant in Selfridges fourth floor destination. The 140-cover restaurant will feature a show kitchen, where you can see the magic happen. Serving up its true Taiwanese flavors, you can expect their world-famous Xiao Long Bao (Steamed Pork Soup Dumplings); delicately pleated dumplings made with 18 exquisite folds along with exclusive dishes & cocktails only available at Selfridges.  

Also coming soon… Adesse

Also set to open on the second floor is plant-based restaurant Adesse, from globally recognised and award-winning chef Matthew Kenney. Launching in the new year, the restaurant will offer innovative, elegant cuisine to enhance lifestyle and wellbeing. Adesse, meaning ‘to be present’, will have the concept of ‘presence’ woven throughout the restaurant, from the locally and seasonally sourced menus, through to the minimalistic yet elegant interior. 

David Legrand, Director of Food & Restaurants at Selfridges, says: “Adesse, Pizza Pilgrims and Din Tai Fung each offer a unique perspective on sustainable innovation, olfactory and sensory experimentation and the pleasure of being together. Each restaurant has been designed for play, with landmark attractions and unexpected details, underpinned by our ongoing Project Earth commitments.” 

From early 2022 when the new launches are in place, visitors will be able to eat their way around store, enjoying breakfast at art deco inspired Brasserie of Light, an iconic salt beef bagel from Brass Rail in the Foodhall, ice cream treats at Kith in the Designer Street Room, lunch at honey-based restaurant Hive, plant-based dining at Adesse, drool worthy dumplings at Din Tai Fung, pizza perfection at Pizza Pilgrims, Italian cicchetti at Alto on the roof or cocktails at The Fount Bar in the Accessories Hall. 


BY DR. VALI: NEW BREED SKINCARE TECHNOLOGY LAUNCHES EXCLUSIVELY AT SELFRIDGES

Just in time for what will perhaps be the most eagerly awaited party season in decades, By Dr. Vali launches exclusively at Selfridges. Dr. Vali is the world-leading cosmetic dermatologist committed to redefining the science of beauty through medical expertise and future-facing innovation.

A long-term partnership between Selfridges and Dr. Vali begins in November. The global debut of Cutis By Dr. Vali, the ultimate micro-contouring tool [£525], brings patented technology and clinical results to the comfort of users’ homes, without the downtime. The steel and medical grade composite Cutis will be the most powerful sculpting tool available, delivering up to 14,400 oscillations per minute.

In February 2022, Dr. Vali will launch a By Dr. Vali destination at Selfridges, Oxford Street, offering a bespoke menu of treatments to optimise medical wellness and state of mind as well as personalised, advanced skin engineering – from biohacking to functional optimization . An edit of medical grade By Dr. Vali skincare products, developed, tried and tested by Dr. Vali and her team of experts will also be available to purchase for the first time.

Discreet, intuitive service, game-changing tools and advanced skin science meet Dr. Vali’s irrepressible, unmistakeable Superstar attitude:

“With over two decades at the forefront of the medical aesthetic and wellness industry, it was a natural evolution for me to curate an accessible product allowing a global audience to experience my protocols. My adaptive skincare and skin-tech device combines medical science and my own unique approach to the ‘1mm face’.

With arguably the most perceptive and forward-thinking consumer base, this exciting partnership was flawlessly aligned allowing me the opportunity to educate and engage Selfridges uniquely discerning and progressive audience.” she says of the partnership.

“As we continue to explore the future of beauty, Dr. Vali is our partner of choice to help our customers continue to think about beauty differently. The launch of the Cutis By Dr. Vali will be the first opportunity for Selfridges customers to experience the power of intelligent, science-based solutions designed to deliver in-clinic results at home.” says Selfridges Head of Beauty, Melissa McGinnis.

Notes to Editors:

About the Cutis

Offering the industry one of the most advanced devices, Cutis has five settings, custom Trans-Anatomical (T-A) Oscillations™ allowing for a combined power of up to 14,400 oscillations per minute, operating across five game-changing protocols; Depuffing, Radiance, Lifting and Tightening, Tension Relief and Micro-Contouring, Cutis works across the five anatomical planes to deliver a legendary canvas

This superstar skin tool can be used to stimulate lymphatic drainage with the depuffing protocol, improves circulation in the outer layers of the skin with the radiance setting and lifts and tightens from the deep muscle layers. The tension relief setting delivers high powered oscillations penetrating all anatomical layers of the face, working to reduce tension at the muscle insertion points. The principle ‘micro-contouring’ setting delivers Dr . Vali’s coveted technique for tightening, defining and contouring the jawline, cheekbones and brows with a supercharged oscillation and pulsation setting with.

Combining the latest design innovation, Cutis brings in-clinic results to the comfort of your own home. 

About Dr. Vali

Twice medically board certified dermatologist at King’s College London & UCLA Dr. Vali spent two decades diligently researching before even considering a beauty venture this attitude – an uncompromising demand for innovation and performance – extends to everything the By Dr Vali brand does.

The completion of numerous fellowships with global leaders of distinguished clinics – from Los Angeles, South Africa to the Middle East- allowed Dr. Vali to learn and perfect some of the most ground- breaking practices worldwide this gained global recognition of her exceptional talent.

Through this international presence. Dr. Vali swiftly established a culturally diverse, rolodex of clients, seeking a more personalised approach

Her experiential wellness centre was founded as an urban nucleus where cutting-edge treatments and game-changing protocols redefine the conventional understanding of health and beauty.

Authoritative, ethical and charismatic, Dr. Vali is the pioneer of the possible, whose creative vision and brilliant mind make her the true embodiment of the brand

whilst her clinic is the world’s best kept secret. Dr. Vali has earned herself a place in international black books as the artistic genius, who takes men and women of all ages and ethnicities on the ultimate journey to optimal performance & aesthetic

VEUVE CLICQUOT ‘LE TRAM’ IS BACK WITH AN UPDATED PERSONALISED BOTTLE, EXCLUSIVELY AT SELFRIDGES

London, October 2021: This Autumn, Veuve Clicquot, the iconic champagne house is back with its concept store at Selfridges London with Le Tram. Taking over the bar and retail space, across 50 square metres, on the ground floor, guests will be transported in Le Tram to an optimistic and retro installation. The sense of nostalgia is heightened by this year’s iteration of the Veuve Clicquot personalised bottle – Clicquot Tape.

This Christmas season, Veuve Clicquot is not only going retro, it’s going “Retro, Chic!”, a celebration of the House’s prevailing love of beautiful objects. In a world that is virtual and frenetic, we look to appreciate and taking pleasure in reminiscing that take us back to joyful times.

Inspired by the iconic cassette The Veuve Clicquot ‘Le Tram’ will be home to an intimate 10-seated bar offering a unique menu of Veuve Clicquot champagne and curated cocktails including a Pear and Ginger Mule, Belvedere Organic Infusion Blackberry and Lemongrass vodka and Eminente Rum. When seated in the bookable longue area (a specific corner of the instillation) guests can play their own song through retro speakers and be transported back to a festive moment of happiness.

That iconic throwback to the ‘70s and ‘80s has inspired the new Clicquot Tape limited edition, a true homage to the audiocassette tape. Christmas this year will have a new meaning focusing on time for connection, optimism and spending it with loved ones. For those seeking the ultimate personal statement Christmas gift, express yourself by adding a personal message, inspired by iconic song lyrics. Whatever the occasion – a get-together with friends, a gift, an anniversary, a voyage – you can evoke a shared memory, or simply let them know how much you care.  Browse from among 300 gifting messages or type your own on a retro typewriter.

The personalised label is in the shape of authentic mixtape labels and the personalised design allowing you to keep the box at home to display long after the bottle is enjoyed!

Le Tram offers a break from the busy Christmas shopping crowds to enjoy a glass of champagne whilst you wait for your personalised gifting service. Here customers will be able to pre-book exclusive tastings, one to one experiences with top bartenders, cocktails masterclasses and food pairing events. We trust you will delight in the taste of this Veuve Clicquot retro chic journey of joyful emotions.

Veuve Clicquot Le Tram at Selfridges London opens for 4 months from 4th October 2021 until end of January 2022

Veuve Clicquot Yellow Label cuvée bottle at Le Tram bar, £90

The Clicquot Personalised Tape, £59.99

Opening times:

10:00am – 09:00pm (Monday to Saturday)

11:30am – 06:00pm (Sunday)

Reservations available; walk-ins welcome

Clicquot Tape limited edition features 100% recyclable packaging, personalised bottles can also be ordered online at www.selfridges.com.

About Veuve Clicquot:

Founded in 1772 in Reims, France, champagne house Veuve Clicquot colors life with audacity. More than champagne, Veuve Clicquot is an attitude that sparkles with joie de vivre, embodied by the House’s signature sunburst-yellow color. Madame Clicquot, the audaciously innovative woman known as la grande dame of Champagne, took the reins of the House in 1805, and became one of the first businesswomen of modern times. She cultivated a culture of excellence, and adopted “only one quality, the finest” as her motto. Her passion, vision, and innate sense of French art de vivre live on today in the House that bears her name. Veuve Clicquot spreads delight through its remarkable champagne range, including the iconic Yellow Label, and its joyful experiences around the world.

JADEN SMITH AND SELFRIDGES PRESENT: THE WORLD OF JADEN SMITH

London, Manchester & Birmingham; and worldwide at Selfridges.com SEPTEMBER 2021.

Selfridges and fashion designer, artist, musician, brand founder, entrepreneur and activist, Jaden Smith will begin a long-term partnership this September.  The project, which will touch product, performance, and new ideas across every Selfridges store, is founded in friendship, shared values of creativity, innovation and sustainability.

Through a relationship that will evolve in real-time, Selfridges builds on a rich heritage of genuine friendships – which have resulted in some of the most electrifying and unexpected moments in modern retail.  From a carpark rave with the master Rick Owens to A$AP Rocky’s NYC Bodega, the Mothership by visionary Dame Pat McGrath, a life drawing class with Kim Kardashian and Michele Lamy’s iconic boxing ring – Selfridges’ friends have helped to define the zeitgeist moments that shift what shopping means to people.

For part one of this unique partnership, Selfridges will share Jaden’s point of view via curated products and experiences in London, Manchester, Birmingham, and at Selfridges.com. Three exclusive shop-in-shop concepts will open – from brands where Jaden holds creative director, brand ambassador and founder roles: at fashion brand MSFTSrep, and New Balance (spotlighting the vegan-friendly New Balance Jaden Smith Vision Racer collection). Each will celebrate creativity and innovation as a means of self-expression and a way to inspire positive change.

“Jaden’s energy and his community-focused way of thinking has inspired new ways for us to connect with visitors to Selfridges. Together, we are exploring creativity through the lens of innovative production processes and new models. I’m so proud to welcome Jaden to the Selfridges family, and to see what can be achieved when friends come together.” says Sebastian Manes, Selfridges Executive Buying Director.

Notes to Editors:

About Jaden Smith:

Jaden Smith is a fashion designer, multi-hyphenate musician, actor, entrepreneur, activist and much more. His third full-length album project, CTV3: Cool Tape Vol. 3, which dropped in August of 2020, is a feel-good, summertime album more rooted in psychedelic sound than the hip hop/rap sounds of his first two albums. The album has since reached over 250 million global streams to date, featuring Jaden’s singles “Cabin Fever” and “Rainbow Bap,” as well as “Falling For You” with Justin Bieber. Jaden also just announced his upcoming CTV3 Day Trippers Edition album which is set to drop later this year. Jaden has spearheaded many initiatives within the past year, which include the I love you restaurant, cofounder of Just Water, and 501CTHREE his award-winning water security project that provides innovative and sustainable water filtration systems for communities that lack access. He has also partnered with New Balance on their limited edition “Vision Racer” sneakers and launched “The Solution Committee,” a Snapchat miniseries spotlighting work by young activists. Jaden is also the creative director of MSFTSrep Fashion Label.

About MSFTSrep:

MSFTSrep is a collective of individuals dedicated to raising the consciousness of humanity through art and science.  MSFTSrep – short for MSFTS republic – could be looked at, in simplest terms, as a creative work force dedicated to supporting and waking up the population of planet earth, through attaining knowledge and personal growth. But even that puts it into a box. Anything that could be put into words puts it in a box, because MSFTSrep is more of an expression rather than an explanation.

The Fall/Winter 21 collection is a symbol of organized rebellion within the youth and designed to evolve consciousness and the way you see clothes. The “Untitled” collection focuses on three distinct core looks including a tailored suit, a hoodie dress, and a snowsuit set. The new collection was designed as a hybrid of tailoring, workwear and streetwear. The clothing references snow, surf, and skateboarding culture, and were made with the intent of being versatile.

About the New Balance Jaden Smith Vision Racer collection:

Global athletic leader New Balance, in collaboration with brand ambassador Jaden Smith conceptualized, designed and developed a new silhouette, the vegan-friendly New Balance Jaden Smith Vision Racer. The New Balance Jaden Smith Vision Racer merges classic New Balance design with Jaden’s unique, bold, fashion-forward aesthetic for a new silhouette that pushes the boundaries for sustainably-led footwear at New Balance.

Taking cues from Jaden’s favourite New Balance models, the sporty X-Racer and classic 1700, the NB for Jaden Smith Vision Racer merges classic New Balance design with Jaden’s contemporary aesthetic. Recycled content materials are used in the synthetic and textiles used in the upper and lining, as well as in the insole and midsole. The Vision Racer is part of New Balance’s larger sustainability initiatives in which the brand is committed to a healthier planet by reaching several sustainability milestones between now and 2030.

The NB for Jaden Smith Vision Racer incorporates:

Midsole with EVA Regrind:  the midsole includes 5% EVA regrind, alleviating a potential waste stream.

Partially Recycled Insole:  The dual density insert consists of a foam in a heel carrier. The insert foam is made of a combination of 6% castor bean oil, 15% recycled foam, 5% recycled rubber, and 74% virgin PU. The heel carrier is made from 98% post-production leftover foam and rubber.

Recycled Content Upper Synthetics: Synthetic leather is made from PU layered onto a thin polyester base and is an alternative to traditional leather. The thin polyester base in these synthetic leather upper pieces is 60% recycled.

Recycled Polyester: The upper textile, upper lining, and tongue textile are made of 100% recycled polyester. Recycled polyester used on the Vision Racer comes from post-consumer plastic rather than oil.

About New Balance

New Balance Athletics, headquartered in Boston, MA has the following mission: Demonstrating responsible leadership, we build global brands that athletes are proud to wear, associates are proud to create and communities are proud to host. Manufactured in the U.S. for more than 75 years and representing a limited portion of our U.S. sales, New Balance MADE U.S. is a premium collection that contains a domestic value of 70% or greater. New Balance owns and operates four factories in New England and one in Flimby, U.K. New Balance employs more than 7,000 associates around the globe and in 2020 reported worldwide sales of $3.3 billion. To learn more about New Balance, please visit www.newbalance.com and for the latest press information please visit http://newbalance.newsmarket.com.

SELFRIDGES UNVEILS RESELLFRIDGES: THE WEDDING

Selfridges today introduces RESELLFRIDGES: THE WEDDING, offering one-of-a-kind pre-loved and vintage wedding outfits and accessories for brides, grooms and best-dressed guests as part of its Project Earth sustainability commitments.  

For five weeks from 2nd August, the concept will take centre stage at the Corner Shop destination on Oxford Street, as Selfridges continues to explore circular retail models and experiences through Project Earth. 

The RESELLFRIDGES platform offers new ways to shop alongside a unique fashion experience – giving customers access to a curation of rare, pre-loved products from iconic brands in-store and online.  

Breathing new life into pre-loved items, the edit includes everything needed to complete a wedding wardrobe, from designer dresses, to upcycled menswear suits, to vintage wedding rings and accessories, as well as upcycling services and a rental offering that’s perfect for the entire wedding party.  

Sebastian Manes, Executive Buying & Merchandising Director, said: “This year more than ever, our customers are being more considered in how they live and shop and weddings are no exception. As we continue exploring circular models through Project Earth, we’re excited to bring a unique experience to Selfridges for brides, grooms and guests looking to celebrate weddings in a more earth-conscious way. From vintage bridal dresses, to upcycled suits, to services that help to reimagine special pieces, RESELLFRIDGES: THE WEDDING is the destination for planet-positive weddings this summer.” 

During the next five weeks, the Corner Shop will also be home to upcycling and repairs services for those looking to reimagine treasured outfits. Through The Restory, customers can repair a broken handbag, repaint leather scuffs or re-dye a favourite pair of heels. As part of RESELLFRIDGES, RETURE will launch a physical space for the first time ever and can upcycle, reconstruct or refashion any item into something special – whether it’s grandma’s wedding dress or a vintage suit. 

As well as offering the best of pre-loved, Selfridges Rental provides brides, grooms and guests the opportunity to try something new and help to close the loop on waste by renting the latest season designer womenswear, menswear and accessories, from £20 for four days.  

RESELLFRIDGES: THE WEDDING has been curated by the masters of pre-loved, including Bay Garnett, who brings an incredible line-up of pre-loved fashion exclusively to Selfridges following a collaboration with Oxfam for the Project Earth launch in August last year.  

Visitors to the Corner Shop will find an impressive array of specially curated vintage edits from ReSee, Rokit Vintage and Vout Vintage, alongside a collection from Mon Vintage, featuring iconic pieces from brands such as Alexander McQueen, Yves Saint Laurent and Alaïa – as well as their newly launched bespoke sourcing service, where they will make it their mission to source particular pieces and collections for a special event. Meanwhile Clothsurgeon’s upcycled and repurposed menswear pieces offer an exciting new approach to groom dressing. The accessories edit includes pieces sourced by renowned vintage jewellers Jennifer Gibson, Susan Caplan, as well as contemporary brands Anna + Nina, The Vintage Trap, and Pawnshop London. There will also be  an edit from London institution The Vintage Showroom. 

RESELLFRIDGES: THE WEDDING follows the launch of Weddings at Selfridges, as Selfridges looks to become a destination for all things wedding. Couples looking for a non-traditional wedding ceremony can say ‘I do’ this summer in its iconic Oxford Street building with wedding packages centred around extraordinary experiences – including the Earth Lovers Wedding package, curated for the earth-conscious.  

For more information on RESELLFRIDGES: THE WEDDING, please visit: http://www.selfridges.com/GB/en/features/articles/corner-shop/resellfridges-the-wedding  

– ENDS – 

Notes to Editors:

NOTES TO EDITORS: 

For further information please contact: 

Sophie Kaitcer 

Sophie.Kaitcer@selfridges.co.uk  

+44 (0)7756503597 

Press office: 0203 092 0557 / Press.Office@selfridges.co.uk  

RESELLFRIDGES: THE WEDDING will be at the Corner Shop from 2nd August to 5th September.  

RESELLFRIDGES 

Through Project Earth, Selfridges is committed to reinventing retail with new, circular models that aim to change the way people shop and how it does business. In addition to RESELLFRIDGES and Selfridges Rental, customers can find 30 brands offering refillable options in its beauty hall and a number of repair services are available in-store. Underpinning Selfridges’ commitments is its science-based targets towards a net-zero future. 

PROJECT EARTH 

Project Earth is Selfridges’ transformational sustainability initiative and commitment to change the way we shop by 2025. The initiative builds on the industry leading steps Selfridges has taken over the last 10 years to place sustainability at the heart of the business. Selfridges aims to help customers change the way they shop in three ways: by addressing the materials used in products, launching and exploring new retail models such as repair and resell, and engaging with teams, partners and customers to inspire a shift in mindsets. Underpinning Project Earth is a broader commitment to Science Based Targets and to achieve Net-zero carbon by 2050, in line with the Paris Agreement.   

WEDDING PACKAGES  

THE JUST-THE-TWO-OF-US WEDDING PACKAGE 

Perfect for those seeking a small and understated ceremony and reception for you and a maximum of four guests, The Just-The-Two-Of-Us Wedding package includes beauty and grooming appointments, a lowkey exchanging of vows in our luxurious Wedding Suite, and a delicious Wedding Breakfast Hamper for you and your guests to enjoy. You’ll end the night with an intimate wedding reception in our VIP screening room at The Cinema at Selfridges, where you can all sit back and watch a film of your choice with plenty of popcorn and Champagne. The perfect wedding day for couples wanting to keep it unfussy yet unforgettable.  

Overview 

Pre-wedding outfit appointments with Selfridges stylists 

Make-up appointment with our Beauty Concierge team 

Hair appointment at Daniel Galvin salon 

Men’s grooming at Acqua Di Palma Barbiere 

Ceremony in our decorated Wedding Suite on 4 with up to four guests 

Three-course Wedding Breakfast Hamper 

Exclusive use of the VIP screening room at The Cinema at Selfridges 

Screening of a film of your choice 

Two bottles of Champagne and popcorn during the screening 

Dedicated wedding coordinator to assist on the day 

THE EARTH-LOVERS WEDDING PACKAGE 

For the couple seeking a wedding that’s more earth-conscious, The Earth-Lovers Wedding package is made for you. We’ll use our expert sustainability knowledge to provide a ceremony and reception for you and a maximum 20 guests that has the planet in mind. Ahead of your big day, you’ll have a one-to-one Resellfridges appointment to find your vintage or rented wedding outfits. You’ll then tie the knot in our beautifully decorated Wedding Suite before enjoying a delicious three-course meal at The Brasserie of Light, with plenty of organic wine and Champagne to toast with. 

Overview 

Pre-wedding RESELLFRIDGES outfit appointment with Selfridges stylists 

Earth-conscious make-up appointment with our Beauty Concierge team 

Hair appointment at Daniel Galvin salon 

Men’s grooming at Acqua Di Palma Barbiere 

Ceremony in our decorated Wedding Suite on 4 with twenty guests 

Wedding breakfast at Brasserie of Light for a three-course meal 

Organic wine and Champagne 

Dedicated wedding coordinator to assist on the day 

THE ALL-OUT EXTRAORDINARY WEDDING PACKAGE 

The All-Out Extraordinary Wedding package is for the glamour-loving revellers looking for a once-in-a-lifetime celebration. You’ll make your vows in our extravagantly-dressed Wedding Suite in front of 20 guests, with your ceremony officiated by drag icon Jonny Woo. Then, you’ll get the party started with an incredible three-course meal in your private dining room at Brasserie of Light, before dancing the night away to a DJ set from your choice of our in-house DJs. 

Overview 

Pre-wedding outfit appointments with Selfridges stylists 

Make-up appointment with our Beauty Concierge team 

Hair appointment at Daniel Galvin salon 

Men’s grooming at Acqua Di Palma Barbiere 

Ceremony in our decorated Wedding Suite on 4 with 20 guests 

Jonny Woo celebrant 

Exclusive use of the private dining room at Brasserie of Light for a three-course meal 

Four-hour DJ set 

Dedicated wedding coordinator to assist on the day 

  

CHANEL FACTORY 5 ARRIVES AT THE SELFRIDGES CORNER SHOP

For a century, N°5 has regularly reinvented itself and continues to surprise us. To celebrate the
centenary of the iconic fragrance, the House of CHANEL has created a new, limited edition
collection, to be discovered in its production site specially recreated for the public.

N°5 has stood the test of time and told the story of the times. Today, the way we consume is
changing, and the value of an object goes beyond its production cost and its use. “There can
be as much value in products that we use regularly as in products that we use for very special
occasions. It’s all about the experience these products give you,” says Thomas du Pré de Saint
Maur, Chanel’s Head of Global Creative Resources Fragrance and Beauty. Body oil in a burette,
bath tablets in a tea tin— by reusing 17 everyday objects in this collection, N°5 has subverted their
functions, demonstrating once again that luxury is in the experience we have of things.

CHANEL FACTORY 5 symbolizes a return to the essence of the approach initiated by Gabrielle
Chanel, her desire to break the codes and free herself from constraints. Through this concept,
CHANEL proposes a return to the first packaging of N°5, which was a simple laboratory bottle, a
functional object that became luxurious and iconic. CHANEL FACTORY 5 celebrates the fact that
through the years, the idea of the first bottle is still present and accompanies N°5.
“By taking popular consumer items out of their context and dressing them up in the aesthetics
of N°5, we return to CHANEL’s first creative gesture: that of transforming a functional object into
a desirable luxury item. That’s what CHANEL FACTORY 5 is all about: offering the experience of
luxury in everyday life.”
The idea behind CHANEL FACTORY 5 is to reconcile worlds, that of the consumer goods factory
and the codes of a Luxury House and its iconic perfume, N°5.
It is also a nod to Pop Art, which transformed everyday objects into works of art. CHANEL takes
the concept to the extreme and presents this unique collection through an immersive experience.
“As N°5 celebrates its 100th anniversary, CHANEL FACTORY 5 also reminds us that youth is above
all a state of mind: daring to take a step to the side, to have the freedom to be oneself in spite of
convention, not to take oneself seriously, to be light without being frivolous. To have the audacity
to prefer the youth of imagination to the oldness of habit. That’s what this collection says to
us,” says Thomas du Pré de Saint Maur. In this production site with ultra-modern design entirely
dedicated to the transformation of N°5 into collector’s items, the products pass from mechanical
conveyor belts into the hands of CHANEL experts who perpetuate a tradition of excellence.

From 29 June, CHANEL will deploy this industrial scenography across the world’s largest cities,
including London. Selfridges will host CHANEL FACTORY 5 in the Corner Shop of their
London store over four weeks from 5 July, 2021.
These pop-ups, imagined as theme parks dedicated to N°5, immerse people in a world
which mixes the black and white identity of N°5 and the bright colours of pop culture.
The experience provided in the 160 square-meter space is intended to be entertaining and
offers a journey around the 17 products in this limited edition collection.
In a factory setting, the public follows the product through the various production
line workstations and ends its journey with a visit to the factory store where they can watch
playful, offbeat demonstrations.
The House of CHANEL also offers a digital version for those who wish to see the CHANEL
FACTORY 5 without going to the pop up.
Wearing N°5 transforms everyday life. By taking the identity of N°5 and putting it into everyday
objects, CHANEL FACTORY 5 affirms the House’s audacity, spirit of freedom, and ability to
reinvent itself.

Thursday, Friday and Saturday evenings will see the CHANEL FACTORY 5 Night Shift come to
life. A distinct mood change where the Factory takes on a new energy complete with a DJ and
FACTORY 5 ink stamp upon entry

More Joy takes over the Atrium Space at Selfridges Oxford Stree

On the 7th of June 2021, More Joy is taking over the Atrium Space 2 at Selfridges Oxford Street.

During the 4-week pop up customers can shop the debut More Joy x Le Specs sunglasses collaboration, the exclusive More Joy Mantra Collection, and an edit of Christopher’s favourite tomes in the Sex Book Store.

Emblazoned with the ‘Be open to the Joy you deserve’ mantra, the space and collection promote the realisation of higher ideals through positive affirmation.

The More Joy logo first appeared on the Christopher Kane AW19 runway. As the year progressed, the brother and sister duo found the logo took on a deeper, more personal meaning becoming a daily mantra, a talisman for hope and good karma; a message worth sharing.

More Joy by Christopher Kane developed into the brand’s second line with the intent to offer a curation of accessible, well-designed products for the everyday.

The pop up will be replicated at Selfridges Manchester (Exchange & Trafford) and Selfridges Birmingham.

VALENTINO BEAUTY LAUNCHES AT THE SELFRIDGES CORNER SHOP

Global exclusive concept and collection launching in store and at Selfridges.com31st May – 3rd July 2021.

Maison Valentino is pleased to announce its first Valentino Beauty Make Up line by launching into the Selfridges Corner Shop.

Pierpaolo Piccioli, Creative Director of Maison Valentino, delivers his vision of beauty according to the time we are living in, by bringing his inclusive aesthetic where emotions, dreams and individuality are essential.

Valentino Beauty at the Selfridges Corner Shop is a wonderland of creativity, featuring huge, over-sized detailed replicas of the new Beauty products with a variety of immersive interactions. The installation will open with an exclusive collection of three Rockstud Spike Valentino Garavani accessories, the Medium Shoulder Bag, Go-Clutch Case and Lipstick Case.

The Rockstud Spike was first introduced in the FW16-17 women collection and promoted through a special street-casted advertising campaign, filmed and shot in New York, London and Tokyo, showing the multifaceted attitude of the Valentino community: inclusive, vibrant and energetic.

When Couture and Beauty open to all individuals, it becomes a celebration of self-expression through formulas that amplify the Couture DNA: uniqueness, extravaganza and experimentation. Versatile multi-use, multi-finish products, that speak to the freedom of expression and individuality lies at the core of the brand, because everyone is beautiful in their own way. A complete range of makeup from day one, from a myriad of 40 foundation shades, 50 lipsticks and numerous eye products. All the formulas are experimental, with a couture approach. All the lipsticks and palettes are refillable to play with different shades and textures.

‘Beauty is a complexity resolved through love. Beauty is democratic. I look at the identity of each individual, the uniqueness that encloses diversity and inclusivity. Beauty is about grace. Grace is something that you cannot describe, it is a perception. Beauty is something that gives me emotion.  It is a connection.’

Creative Director, Pierpaolo Piccioli

“We are thrilled to be launching Valentino Beauty exclusively at the Selfridges Corner Shop. We can’t wait to introduce our customers to the beautiful product, and the totally refillable collection which is in line with our ongoing commitment to sustainability.” Sebastian Manes, Executive Buying & Merchandising Director.

The Valentino Beauty make up collection will be revealed on the 31st of May 2021, at The Corner Shop creative retail space in Selfridges London.

Permanent Valentino Beauty counters will launch across all Selfridges estates from June 15th 2021

INTRODUCING: MARTYRE JEWELLERY

To mark the exclusive UK launch of the unisex jewellery brand, we meet its founders, Anwar Hadid and Yoni Laham

Seven years ago, model Anwar Hadid and musician Yoni Laham met through family friends in LA. After treading their own individual paths in fashion and music, the pair decided to join forces, launching Martyre in 2018. “We had known each other for a while and always knew we wanted to create together,” says Laham. “Jewellery felt like the right place to start because of its timelessness, and we fell in love with the industry once we started.” As an artist, Laham (known to the music world as BRIDGE) is no stranger to creative collaborations, while Hadid grew up surrounded by the fashion industry as the brother of two of the world’s most famous supermodels, Gigi and Bella. It’s no surprise that, when the pair began exploring creative avenues together, a shared passion for accessories began to take shape.

To celebrate the exclusive UK launch at Selfridges of the pair’s timeless jewellery designs – worn by the likes of Dua Lipa, Zayn Malik and Kaia Gerber – we caught up with the childhood friends turned business partners to discuss genderless jewellery, their love of London and their support for Centrepoint, the UK’s leading youth homelessness charity.

ANWAR HADID, Co-Founder and Creative Director

“I have always loved jewellery and the value that it holds. When I was growing up, many of my peers were trying their hand in the clothing industry, but no one ventured into jewellery. From a young age, I have always pushed myself to journey through new territories,” says Hadid, who loves how jewellery allows people to express their individuality. “I grew up wearing hoodies for their fit and material, not because they were classified as men’s or women’s – unisex jewellery reflects this new way of thinking and letting people decide for themselves without any judgement.”

From sculpted cherubs to the label’s slogan, ‘Pray for Us’, Martyre plays with motifs centred around faith. The brand’s namesake The Martyre necklace is Hadid’s personal favourite. “To me, the clasped hands represent unity and friendship, which I believe are the building blocks for success and collaboration,” he says. Fifty percent of the proceeds from every purchase via Selfridges of the brand’s The Martyre necklace will be donated to the youth homelessness charity Centrepoint. “With everything I create, I always want to tie it back to helping people. We are in a fortunate position to shine light on some amazing foundations and organisations whose sole purpose is to impact the lives of others. Anytime we can bring an awareness to such important causes, we have the responsibility to do so,” says Hadid.

YONI LAHAM (aka BRIDGE), Co-Founder and CEO

“We’re here to make pieces you feel confident in, and as long as you’re enjoying wearing them, we’re happy. Style is style, it doesn’t need to be broken up by gender,” says musician Laham of the pair’s decision to launch a unisex jewellery brand. How has his career as a musician informed his work in the fashion world? “When you make music, you draw inspiration from a pure place, and I think that transcends into the jewellery. The process of making an album and making a product feels similar, in the sense that you throw paint at the canvas and then keep narrowing it down to what you love. You bring a sketch to life, layer by layer, until it’s out in the world, and it’s the same with an album,” says Laham, who flexes his creative muscles by working on both the design and business sides of the brand. “Our slogan, ‘Pray for Us’, is very significant to me – it embraces praying for the people you love, those that need love, and throwing what matters to you most into the universe.”

THE MARTYRE NECKLACE

In support of youth homelessness charity Centrepoint

Fifty per cent of the proceeds from every order of the brand’s namesake The Martyre necklace purchased in-store or online at Selfridges will be donated to the London-based youth homelessness charity Centrepoint. The design features a lettered Martyre pendant at the front and fastens with two clasped hands.

“The clasped hands represent unity and friendship, which I believe are the building blocks for success and collaboration.” 
– Anwar Hadid

“Our signature clasped hands stand out above all else for me. We are stronger together. We are weaker divided.” – Yoni Laham